PTCL makes history by launching BEP
By Hina Kiyani

ISLAMABAD—PTCL Friday launched its Broadband Entertainment Portal and new packages for its DSL subscribers, affirming its customers that the access to the portal will be absolutely free-of-cost exclusively for PTCL Broadband Pakistan customers.“The history is in the making today as this is the first Broadband Portal of the country which offers to the subscribers a variety of professional media content including but not limited to mainstream music (Urdu and English), movies, religious naats and sports,” said Dr Sadiq Al Jadir, SEVP Commercial at a press conference held at a local hotel.
Briefing the media about the salient features of new portal. Ali Qadir Gillani SEVP, Zomma Mohyuddin EVP Broadband and other PTCL officers were also present. Jadir said the PTCL initiative would make the country embrace the broadband economies of the world. “PTCL has invested $50 million to improve its services for our valued customers. We are competing the market and for the purpose we are expanding our capacity,” he said.
Jadir admitted that upgradation of the PTCL helpline service was a serious challenge to the repute of the institution and the company was making efforts to improve the service. He assured the journalists that the number of faulty lines is being minimised and the PTCL is making every step essential to make the company a quality service provider.
“PTCL is aware of the fact that the customers need high speed and large download capacity to fully experience the Broadband Portal - the movies and music, sports coverage and religious material. Thus, the Broadband Pakistan packages have been upgraded for the benefit of all existing and new subscribers,” he said.
“PTCL Broadband Pakistan is now offering incredibly cost effective, constantly available internet access as the internet access speed for existing subscribers has been doubled while they are now allowed unlimited downloads for the same amount that they were previously paying. New subscribers will also be required to pay the new tariff while the modem and DSL installation is completely free,” he said.
Broadband Pakistan offers DSL services with unmatched reliability, affordability and connectivity. Earlier, customers had the option of subscribing to either the volume based (256Kbps, 512Kbps) or unlimited access (1Mbps) packages, but now for the price of the 256Kbps package subscribers would get the 512Kbps service with unlimited downloads.
Similarly, the other packages of 512Kbps and 1Mb have been upgraded to 1Mb and 2Mb respectively without any increase in price. Under the new Pakistan Package, the customers would have to pay Rs. 1,199 per month for 512 Kbps unlimited service as compared to the previous cost of Rs. 1,999. The subscribers would have to pay only Rs. 1,999 for 1024 Kbps unlimited service as compared to the previous amount of Rs. 4,999 per month while the cost for 2048 Kbps unlimited would be Rs. 4,999 per month.
The new PTCL Broadband Entertainment Portal is strictly about professional content and provides matter across many main categories: Religion, Music, Sports, News, and Movies. It has the latest music videos, movie previews, short films, sports news and clips and more, all available for Broadband Pakistan subscribers.
Broadband Pakistan, high-speed internet, with a high rate of data transmission that offers extremely fast unlimited online internet time to customers, is a stellar example of innovative services and packages offered by PTCL while the PTCL Broadband Entertainment Portal is powered by Converge Technologies and provides a unique experience to the user.
The broadband video market is the next frontier on the Web and broadband video is the next generation of television. All the largest telecommunications companies have a presence in this market and the PTCL Broadband Portal is set to emerge as a principal player in this context.
The ease of acquiring the service and maintaining the service has made PTCL the leader in consumer broadband services in Pakistan, leading the country into the 21st Century. Broadband customer service is available twenty-four hours a day, seven days a week at 1236 with highly trained and professional representatives. The PTCL Broadband Pakistan connection can be ordered by simply calling 1236 or visiting the PTCL website at www.ptcl.com.pk.