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Young female singers hope for 2008 breakthrough
Showbiz Desk
LONDON—In recent years, female singer/songwriters such as Amy Winehouse,
KT Tunstall and Corinne Bailey Rae have broken internationally out of
the U.K. But the emerging class of 2008 suggest the trend has only just
begun. Here are four artists to watch for.
KATE NASH
“Scary but amazing” — that’s Kate Nash’s description of America as she
contemplates the U.S. release of her quirky piano-pop debut album, “Made
of Bricks” (Geffen), January 8. Nash became a pop phenomenon in the
United Kingdom when her debut major-label single, “Foundations,” spent
five weeks at No. 2 in July and August. “I still live at home and have
my friends around me,” says Nash, an excitable and talkative 20-year-old
from north London. “I’m not really interested in fame and celebrities.”
Jim Chancellor, head of Nash’s U.K. label, Fiction, says he signed an
“exciting and talented young lady who’s quite a poet,” and Nash has
repaid his faith. “Made of Bricks” was moved up seven weeks to
capitalize on the success of “Foundations.”
Chancellor says Fiction would have “missed our moment” if it hadn’t
scrapped the existing campaign — and was proved right when it debuted at
No. 1 in August. It has now shipped 300,000 copies in the United Kingdom
and a further 100,000 in Europe, according to the label.
In the States, the “Foundations” EP, released in September, peaked at
No. 2 on Billboard’s Hot Singles Sales chart and Nash played three New
York shows in September. “I thought, are these people thinking, what’s
this weird English girl talking about?” she says with a laugh. “But it
went down really well.”
Universal U.K. director of international marketing Greg Stafford says
key U.S. press, from Teen Vogue to the New York Times, “have come
onboard early . . .There is a real expectation.” Nash returns to North
America for promotion and four dates starting January 7 in Toronto, with
“Foundations” serviced to radio just before Christmas. A full U.S. tour
is planned for April and May. The album will be released in January in
Australia, where Nash will appear at Big Day Out, Down Under’s biggest
traveling festival.
AMY MACDONALD
Amy Macdonald’s U.K. breakthrough has already earned her comparisons to
major artists like fellow Scot KT Tunstall.
“I’m always going to take it as a compliment because I’m being compared
to some of the most successful women in music,” she says with a grin.
“But we all have our different sound.” And though Macdonald is on track
for global success, the 20-year-old Glaswegian singer/songwriter is
still proud of her Scottish roots. “People are always really behind me
in Scotland,” she says. Her debut album, “This Is the Life”
(Vertigo/Mercury), went to No. 2 in the United Kingdom and No. 1 in
Scotland.
“We marketed the album really well in Scotland,” Mercury U.K. president
Jason Iley says. “We really showed how Amy was home-grown.” He also
credits digital campaigns on Bebo and MySpace with building sales, but
adds, “It’s a multifaceted campaign where every area has strategically
worked together and succeeded.”
Iley says the album has now reached U.K. shipments of 260,000, and
predicts an eventual total of 500,000 U.K. sales, with fourth single
“Run” due to be released early next year. He says the record is taking
off in Europe with 50,000 shipments after a support slot with Paul
Weller in Germany, Holland and Belgium, and key TV appearances in
France. A headlining European tour is penciled in for March, after 15
U.K. dates.
American audiences will discover Macdonald next year. She will play a
New York showcase in April for her U.S. label Mercury, ahead of a
planned summer release for “This Is the Life.” “I’ve worked hard at this
for the past five years of my life,” Macdonald says. “The good thing is
that people feel they’ve discovered me for themselves.”
ADELE
Just 19, jazz and soul-steeped Londoner Adele Adkins (who uses only her
first name) has already employed a musical education ranging from Dusty
Springfield to Jeff Buckley to become a hot new property for XL
Recordings. On the heels of the limited edition “Hometown Glory” last
October, Adele’s single “Chasing Pavements” is set for release January
21 in the United Kingdom, a week before her first album, “19,” hit the
streets. The collection features “Cold Shoulder,” a collaboration with
U.K. producer du jour Mark Ronson, and Adele already has widespread
press support and radio play at BBC Radios 1 and 2. |