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Broadcasters hit home straight
Tang Yuankai
THE most critical information we are keen on delivering is that
everything is going well, said Sun Weijia, Director of the Media
Operations Department of the Organizing Committee of 2008 Beijing
Olympic Games on the eve of the 2007 World Broadcasters Conference.
The conference, which took place from September 23-29, is the last one
before the Beijing Olympic Games, thus ushering in a final spurt for
preparations for broadcasting of the Beijing Olympics and Paralympics,
Sun pointed out.
It’s television that fuelled interest in the Olympics and has sustained
it for so long, said former President of the International Olympic
Committee Samaranch. Television broadcasting and sponsorship have been
dubbed as the major two financial pillars of the modern Olympics.
The past two world broadcaster conferences in 2005 and 2006 placed
emphasis on work plans and range of services, while this year it delves
into the implementation of the plans. The Organizing Committee of the
Beijing Olympics has reported a satisfactory result in implementing
plans, added Sun.
The Beijing Olympic Committee and concerned governmental organizations
have co-established the Olympic Broadcasting Committee, responsible for
affairs concerning broadcasters, such as entering or leaving the
country, customs, taxation and work permits. Through its work it aims to
build a sound work environment in line with Olympic practices and in
pursuant of the requirements of international broadcasting institutions.
The building of an international press center for the Olympics is on
track, with major construction already completed and interior
installation underway. The press center resembles an exhibition center,
and the installation is designed to turn it into a press center in
accordance with Olympic reporting requirements. The press center is
scheduled to come into use in February 2008, said Sun. Beijing Olympic
Broadcasting Co. Ltd. (BOB), a major broadcaster of the 2008 Beijing
Olympic Games, will begin to set up work area for itself and other
broadcasters in October 2007. It will be finished by February 2008.
Companies similar to BOB were established for recent Olympic Games by
the host cities. Apart from building and running the international
broadcasting center and facilities in other arenas and servicing
rights-holding broadcasters, BOB also provides television and radio
signals for Olympic events and activities.
Radio signals, supplied by the Organizing Committee of Olympics to every
country, will be of the highest quality. Rights-holding television and
radio stations will broadcast the signals after processing.
The Organizing Committee of the Olympics requires broadcasters to
present audiences not only with the sense of being present, but also
with a feeling of comfort. “It’s an explicit target of broadcasting that
watching the Olympics on television should be a treat, an experience
different from attending the arena,” said Ma Guoli, Chief Operation
Officer (COO) of BOB. “Broadcasters should take into account all things
that audiences wish to watch to minimize what they miss.”
According to forecasts by AGB Nielson, a worldwide media research
company, viewers of the Beijing Olympics will top 4 billion, a new high
from 3.9 billion viewers of the Athens Olympic Games. Beijing will also
see a gathering of 16,000 broadcasters from over 200 rights-holding
broadcasting institutions, a record in Olympic history.
Since the 1992 Barcelona Olympic Games, the mode of making public
signals for Olympic broadcasting has been shifted from relying on the
host country to multinational cooperation. BOB has invited some Chinese
broadcasting institutions, including CCTV and BTV to assume the
responsibility for the international public signals of seven events in
19 arenas, including table tennis, badminton, modern pentathlon,
football, basketball, volleyball and tennis. This is also the first
specified team of Beijing Olympic broadcasters and the first large-scale
participation of Chinese television media in Olympic broadcasting.
“The homeland broadcasting production scale will not be easily surpassed
in future Olympic Games,” commented Yiannis Exarchos, 41-year-old Senior
Executive Officer of BOB. Before that, CCTV was in charge of
international public signals for the table tennis and badminton events
at the 2004 Athens Olympic Games, the first time that China’s television
media had participated in international signal production.
“Olympic broadcasting will leave a great legacy for China,” said Yiannis.
It not only refers to the broadcasting technology per se, but also
includes the production system of creative audio and visual products.
Veteran television top gun Yiannis, who was involved in broadcasting
work for the Olympic Games in Athens, Sydney and Salt Lake City, cited
Greece as an example to illustrate his opinion. Greeks are creative in
visual products but their television industry lacks an efficient
cooperation system. The situation has been greatly changed since the
Olympic Games came in. In this regard, China’s television industry is
also expected to benefit from the broadcasting experience.
Yannis thought highly of a project that will see around a thousand
college graduates involved in the broadcasting for training purposes.
“This is of great significance to China. The youth will have the chance
to work with the best broadcasting staff, and they might take the
Olympic broadcasting as the start of their future careers.”
“For a long time China’s sports television program production has
remained at a low level,” confessed Ma. Before becoming COO of BOB, he
was director of the CCTV sports center and learned much about the
business.
In the past when China’s economic condition was not so good, the
television signal producers in China were under-financed and poorly
equipped. But in recent years things have got much better. “However, the
quality of television signals leaves much to be desired, mainly because
our standard is lower. But it’s surely an improvement for China given
its participation in the high standard of signal production in the
Olympic Games,” Ma noted.
Ma held that the Games will alter the attitude of Chinese television
producers toward increasing investment. “Chinese television production
will benefit from the high standards of the international television
industry,” said Ma.
Next year’s Beijing Games will be a milestone in Olympic history: BOB
will for the first time broadcast 3,800 hours of high definition
television signals to the world. “It will be a turning point as
important as the transformation from black-and-white television to
colored television,” Ma said proudly, adding that the high definition
signals can be converted into standard definition signals.
(The Daily Mail-Beijing Review Articles Exchange
Item)
Changing profile of Mideast
Dr Eckart Woretz
FROM Afghanistan and Pakistan
to Iraq, the Palestinian Territories and Sudan, the wider Middle East
has become a synonym for excessive political violence ranging from
suicide bombings against innocent civilians to mafia-like shoot outs
between competing warlords. It is common in the Middle East to attribute
these phenomena to foreign occupation and outside conspiracies, while
voices in the west equally tend to seek the culprit elsewhere, blaming
an allegedly violent nature of Islam or perceived ethnic rivalries since
times immemorial. Yet, a simple fact usually goes unnoticed: It is
mostly angry, young men between 16 and 30 who blow themselves up, and
the Middle Eastern countries where political violence is widespread have
a remarkably high percentage of this age group in their populations.
Fertility rates in Middle Eastern countries have declined considerably
over the last three decades from around seven children per woman to less
than three in many cases. However, they are still high in Afghanistan,
Pakistan, the Palestinian Territories, Yemen, Iraq, Sudan, Saudi Arabia,
Oman and Syria, where they mostly range between four and six children
per woman, with Yemen and Afghanistan registering even higher numbers
with 6.7 and 8. In other countries like Iran, the fertility rate
plummeted in the 1990s and is now at 2.1 children per woman, the
replacement rate of a given population and about a third of what it used
to be less than 30 years ago. The same is true for Tunisia, Algeria,
Turkey and Lebanon which show fertility rates pretty similar to aging
OECD countries.
With the time lag of a generation, declining fertility rates lead to a
diminishing share of youths among the population. The so-called youth
bulge, which marks a high percentage of youths (age 15-24) as a share of
the adult population (15-64), has peaked around 2000 in countries like
Syria and Iran. In the case of most low fertility countries, this has
been the case already in the 1980s and 1990s. As many of the youths of
today and tomorrow were born in the more fertile 1980s and 1990s, and as
the percentage of children under 15 as a share of the total population
is still high in comparison with other world regions, it will take time
for the pressure of youth bulges and new entrants in the labour market
to abate. Associated youth bulges in high fertility countries will only
peak over the next 20 years and then peter out if the trend of declining
fertility rates continues.
A youth bulge is not just a simple statistical incident; behind it are
aspiring young people jockeying for positions while facing a lack of
upward mobility as their numbers are high in comparison to the overall
adult population. Research by Gunnar Heinsohn, Henrik Urdal and others
has shown that youth bulges are associated with an increase in the
likelihood of domestic political violence. Coupled with tertiary
education, the risk increases further as it is not Malthusian wretched
of the earth who are engaging in the political violence but often well
educated and dynamic youths in pursuit of positions they cannot get.
Alienated or competing elites, deteriorating economic conditions, weak
political institutions and ecological degradation constitute further
risk factors. Youth bulge pressure can be reduced by migration as the
European colonisation of the Americas between the 16th and 19th century
has shown. It was the mass of second and third born sons with no right
to inherit who ventured abroad for lack of alternatives at home. Europe
at that time commanded similar birth rates as high fertility countries
used to do until recently. This example also shows the risk of
international repercussions; governments of the affected countries can
be tempted to deviate some of the youth bulge pressure to other
countries via expansive foreign policies as Europe did in the mentioned
period.
Does that mean that political, social and cultural factors do not
contribute to political violence? Absolutely not; certainly foreign
interference and occupation is widespread in the Middle East since
western powers competed for the spoils of the declining Ottoman Empire,
and oil became a strategic commodity on the eve of World War I. Too weak
to defend their sovereignty but strong enough to carve out rooms to
manoeuvre, Middle Eastern states have constituted a “penetrated system”
(Carl Brown) since then with peculiar forms of interaction between the
international, regional and local level that have benefited the
occurrence of political violence. Finally, the emergence of a nihilistic
cult of martyrdom and suicide bombings in the Islamic world and a lack
of decisive response by moderate forces in the inner-Islamic debate has
been an important factor in rising levels of domestic political
violence.—Khaleej Times
On the dynamism of Parliamentary elections
Ahmad Y. Majdoubeh
ARE our parliamentary
elections dynamic? Are they vibrant? Most probably they are partly so,
but largely static. This explains why some people in our society are
enthusiastic about voting, while many are not. Democracy, generally
speaking as well as in the case of our society, appears to be a
necessity. It is true that democracy, generally, is far from perfect, as
it does have many shortcomings and even vices. But it seems to be one of
the very few options that actually work in real life.
Democracy, represented by parliamentary life as well as other aspects
and dimensions, is a very positive development in our society: it does
give activists a legitimate (as opposed to underground) venue through
which they can express their opinions, and parliament does debate and
legislate important, at times crucial, issues. Nevertheless, I have the
following remark to make about democracy and parliamentary elections in
our society.
One is not ultimately sure whether the system of democracy or that of
consensus works best for our society. Socially, politically, economy
wise and in many other spheres, most matters, differences, frictions and
disputes in our part of the world are addressed or solved not through
majority votes, but through consensus. The parties at odds, and this
applies to all situations in all contexts, sit down, in the presence of
referees or notables, express their points, vent their anger, scream,
threaten, debate, argue, disagree, and then calm down, agree and accept.
Each has to make a compromise, and the extremists on both sides (those
who feel most affected or injured) end up agreeing. Forgiveness,
tolerance and a degree of love prevail. And matters are settled once and
for all.
This is not what happens in democracy. In democracy, 49 per cent can be
dissatisfied upon voting. They do end up accepting the decision, but not
entirely convinced. And they may keep trying to reverse the vote,
through a variety of democratic venues. The acceptance, which is never
complete, is only momentary. In other words, vibrant, dynamic
democracies thrive, it seems to me, on differences and oppositions.
Therefore, the strongest (and thus most dynamic and vibrant) democracies
worldwide are those in which political parties are most at odds, and
remain at odds over time: the Democrats and Republicans in America, the
Conservatives and Labour in Britain, etc.
In our situation, and with respect to political parties, we are
different - and radically so. Aside from the Islamists, who hold strong
view on many matters (and these are often views which do not appeal to
the majority of citizens), and aside from some individual, disparate
candidates from outside the Islamist groups, who also hold strong views
on issues, our political parties are not issue oriented. Not only do we
have too many political parties (mini ones, in fact), but also these
parties do not differ on issues of major concern to the constituents.
This is why if you look at the slogans of most of our candidates, they
are very similar. All talk about freedoms, the environment, women’s
rights, Jordan for all, children’s rights. In other words, you cannot
(aside from the two exceptions mentioned above, and women candidates
perhaps) distinguish among parties on the basis of their slogans.—Jordan
Times
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