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Bollywood sees more misses than hits this year
Bollywood Desk
NEW DELHI—Diwali is round the corner but the box office is yet to see
any fireworks. Bollywood churned out a mixed bouquet this year but the
majority flopped with Shah Rukh Khan starrer “Chak De! India” being the
only super hit so far. Around 90 films - experimental films, movies with
high budgets, comedies and love stories et al - have released in the
last 10 months. The year started with the disastrous “Kudiyon Ka Hai
Zamana”, which promoted Rekha as its high point. This was followed by
Mani Ratnam’s “Guru”, loosely based on the life of late business tycoon
Dhirubhai Ambani. The Abhishek Bachchan, Aishwarya Rai starrer brought
temporary respite and plunging movie ticket sales went up.
But it was not enough to compensate the losses. Then came an array of
flops, though offbeat offerings like Anurag Kashyap’s “Black Friday”,
Rahul Dholakia’s “Parzania” and Madhur Bhandarkar’s “Traffic Signal”
pepped up the box office. It was Reema Kagti’s feel-good film “Honeymoon
Travel’s Pvt. Ltd” that actually broke the jinx. Made on a medium
budget, Kagti’s directorial debut was about different perceptions of
what a honeymoon should be, portrayed through six couples. The film was
termed the first big hit of the year. “Films are not doing well because
we are not concentrating on the script. There is a dearth of
scriptwriters in Bollywood. We need good writers,” said Bhavna Talwar of
“Dharm” fame.
After “Honeymoon Travels...” came a string of dismal comedies and dreary
love stories. The box office looked up with Akshay Kumar and Katrina
Kaif’s romantic-comedy “Namastey London”. Mira Nair’s “The Namesake”
also released at around the same time, but was meant mainly for the
multiplex audience.
After a brief lull, a surprise hit came in the form of “Bheja Fry”.
Debutant director Sagar Bellary’s satirical comedy did really well. Shot
on a shoestring budget of Rs.6 million, the film earned about Rs.120
million! There were two hits in May - multi-starrer actioner “Shootout
At Lokhandwala” and Anurag Basu’s “Life In A...Metro” were appreciated
by critics and viewers alike. “Metro” was successful in the overseas
market too. It garnered $144,169 in the US and 148,208 pounds in
Britain.
Thrillers like “Manorama Six Feet Under” and “Johnny Gaddar” were liked
by a certain section of people but weren’t considered big hits. “The
whole definition of hit and flop is wrong - movies like ‘Manorama Six
Feet Under’ and ‘Johnny Gaddar’ are meant for a small section of
society. If there is a total of 100 moviegoers, these films cater only
10 people. So if only 10 people go and watch these films, it is declared
a flop. It is unfair,” Vivek Agnihotri, whose “Goal” is releasing Nov
23, told reporters.
“Though there weren’t too may hits, I must say that this year we had
many experimental films in different genres. And it is a good sign. A
new lot of directors is joining the industry with new ideas,” he added.
Surprisingly, well-packaged and much-hyped movies like “Jhoom Barabar
Jhoom”, “Ta Ra Rum Pum”, “Shakalaka Boom Boom”, “Eklavya - The Royal
Guard”, “Salaam-e-Ishq”, “Nishabd” and “Cheeni Kum” just wilted away.
The major break came with Shimit Amin’s “Chak De! India”, starring Shah
Rukh. People didn’t expect a film of the sports genre to do well, but it
turned out to be a rage amongst audiences across the country. Made at a
budget of Rs.200 million, the movie was about a disgraced hockey player
trying to redeem his pledge by enabling the women’s team to lift the
world cup. It earned Rs.640 million and the cash registers of the
producers are still ringing. |