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The Rock passes Kingdom at Box Office
David Germain
LOS ANGELES—Dwayne “The Rock” Johnson had the winning game plan at the
box office. Disney’s “The Game Plan,” starring Johnson as a football
quarterback whose bachelor lifestyle is disrupted by the arrival of a
daughter he never knew he had, opened as the top weekend flick with
$22.7 million, according to studio estimates Sunday.
The weekend had looked like it would be a showdown between “The Game
Plan” and Universal’s Middle East thriller “The Kingdom,” which stars
Jamie Foxx and Jennifer Garner as members of a U.S. team investigating a
terrorist attack in Saudi Arabia.
But “The Kingdom” fell short, debuting at No. 2 with a solid $17.7
million.
The previous weekend’s top movie, Sony’s action tale “Resident Evil:
Extinction,” fell a steep 66 percent from its opening-weekend gross,
finishing in third place with $8 million and raising its total to $36.8
million.
Johnson was the latest action hero aiming to broaden his audience with a
family film. With a PG rating, “The Game Plan” took advantage of a long
dry spell for kid-friendly movies, as parents with children made up
two-thirds of the audience.
“There was definitely pent-up demand for people who don’t necessarily
want to go to the heavy R-rated films,” said Chuck Viane, head of
distribution for Disney. “The entire general audience has been
underserved lately.”
“The Kingdom” faced heavy competition from other violent R-rated films,
among them “3:10 to Yuma,” “The Brave One” and “Eastern Promises.”
Though not an overtly political film, “The Kingdom” also had to test
audience interest for action tales set against the war on terrorism.
“If you’re going to tell stories like this, you’re going to tell stories
of what’s actually going on in our world. It’s very difficult,
challenging subject matter,” said Nikki Rocco, head of distribution for
Universal. “Either you’re going to like this kind of movie or you’re
not.”
In limited release, Fox Searchlight’s “The Darjeeling Limited” opened
strongly, taking in $140,000 at two New York City theatres on Saturday
and Sunday, following its premiere Friday at the New York Film Festival. |