IIUI finalizes selection of advertisement agencies
By Ali Imran

 ISLAMABAD—The International Islamic University Islamabad (IIUI) has finalized selection of advertisement agencies for its image building campaign and advertisements after an open competition among leading advertisement agencies of the country.
As part of the routine procedure, the University invited all the advertisement agencies accredited by the Press Information Department (PID) for an open competition to design media campaign that should include video documentaries, media advertisements, admission notices, gift items, broachers, newsletter and television commercials etc. special task given to the participating agencies was branding of the University products and redesigning the logo.
46 agencies attended the initial briefing where Dr. Manzoor Ahmad, Rector, IIUI, specially talked to the creative directors and executives of the agencies. 21 agencies submitted media campaign that was examined by the selection committee chaired by Dr. Anwar Hussain Siddiqui, Vice President (A,F&P), IIUI. Dr. Ijaz Shafi Gilani, Dean Faculties of Management and Social Sciences, Mr. Raja Farooq Haider, Director, PID and Mr. Naveed Zafar, former Director, Advertisement and Marketing, PTV attended the meeting as members while Mr. Mahmood Ahmad Farooqi as secretary. Names of the two selected agencies will be formally notified by the PID.
The participating agencies include Adgroup Advertisers, Adreach Advertising Agency, ADS Advertising Agency, Channel7 communications, Crosscheck Communication, Eiman Ad Communication, Evernew Concept, HAWK Advertising and Communication, Ideas Workshop Communication Solutions, Manhaton Pakistan, Maxims Advertising Company, Mcom Advertising Agency, Midas Advertising, Orient Advertising Agency, RED Communications, Spectrum Advertising Agency, Syndicate for International Media Management, Synergy Advertising Agency, Thoughts Advertising Data Source Services, Time & Space Media and TNI Worldwide Partners.